Price Transparency
“Pricing Transparency” is the term used to describe initiatives in the healthcare industry to provide meaningful pricing information to consumers. The healthcare industry is often complex and difficult for consumers to navigate. Price transparency is a means of providing consumers price information on common services.
We find that more people are calling with questions about how much certain procedures cost. This is a result of an increase in high deductible health plans or health savings accounts in which patients have direct responsibility for their health care costs.